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Jonny J. Buroker • 608-516-8853
1009 Stanford Dr.
Waunakee, WI 53597
 We are not just your web design company, we offer total web solutions to give your web presence an edge.  At WSIROI, we offer an integrated approach to your website promotion. Shoppers use the web to compare local prices 
before leaving home to buy. Consumers now search the web for businesses instead of looking through the phone book. These searches generate more online sales every day. The fastest way to increase sales is being found in local web searches.
WSI in the News

Click on one of our many news items below to read about some of our most recent website launches and other important WSI news.


WSI Announcements
WSI Helps Domack General Contracting launch a new website - Saturday, October 01, 2011

Domack General Contracting, based in Madison Wi and with operations in Missouri and Nebraska, recently launched their new web site, www.domack-contracting.com.  Domack was using a proprietary web site platform that was limited as to the number of pages and lacked some of the functionality they were looking for.  The design from the old site was updated slightly and integrated into their new WordPress site. 


WSI Helps Unified Building Systems launch a new website - Friday, May 27, 2011

Unified Building Systems, based in Prairie Du Sac, WI, recently launched their new web site, www.unifiedconstructs.com.  Unified is one of the leaders in building clean rooms, dry rooms and cold storage facilities in North America.  Their clients include many Universities and Pharmaceutical companies.  Unified was looking for a new site that could be effectively optimized for the search engines and that was easy to update and maintain.


WSI Helps Eisenberg Law Offices launch a new website - Tuesday, March 01, 2011

Eisenberg Law Offices, a Madison Wisconsin lawfirm that focuses on Personal Injury, Criminal Defense, and Family Law, recently launched their new web site, www.eisenberglaw.org.  Eisenberg had an older HTML site that was difficult to maintain and update and didn't provide some of the features the firm was looking for.  WSI was able to provide a feature rich Content Management System that included a contact form and the ability to add unlimited pages as part of their content strategy.


Jonny Buroker attains Web CEO Certification - Sunday, August 08, 2010



On Sunday, August 8, 2010, Jonny Buroker completed the online training and certification from Web CEO.

Web CEO confirms that the holder of the certificate is competent to provide Search Engine Marketing, Social Media Marketing, Web Analytics, Email Marketing, and Affiliate Marketing Services, including:

  • Internet niche research and keyword selection;
  • On-page and off-page site optimization;
  • Rank monitoring and ranking trends analysis;
  • Link popularity and link profile analysis;
  • Site quality assessment and site quality management;
  • Applying effective social media tactics;
  • Social media optimization;
  • Advertizing in social media;
  • Tracking your performance in social media;
  • Web analytics, traffic analysis, and conversion analysis;
  • Running and analyzing e-mail marketing campaigns;
  • Setting up affiliate programs and recruiting affiliates.

WSI helps Badger Farms LLC to launch new Web site - Sunday, August 01, 2010

Badger Farms LLC, based in Deerfield, WI, recently launched their new web site, www.badgerfarms.com.  Badger Farms, LLC is a locally owned and operated custom farming and special life events facility (ie: banquet facility) business, just minutes from Madison Wisconsin. From the moment they opened their doors in 2006, Badger Farms has been a popular venue for Weddings, Receptions, Corporate Meetings, Strategic Planning Retreats, Special Life Events (Birthdays, Anniversaries, Family Reunions, High School Reunions), Private Dinners, and more. They wanted a site they could maintain themselves, provide a public calendar showing their available dates, and that could grow with their business.


WSI helps Fabric Restoration Service Team (FRSTeam) launch new Web site - Monday, March 15, 2010

Fabric Restoration Service Team (FRSTeam), a Hayward, California based company, recently launched their new web site, www.frsteam.com.  FRSTeam was looking for a custom design as well as a site that could grow as quickly as the company itself.  FRSTeam is a franchised business that recently passed 45 licensees. The site allows them to provide a secured login to the licensees to get to Member-only documents and information. They are also making the website design available to their licensees for their own individual Fabric Restoration websites.


WSI helps Lerdahl Business Interiors launch new Web site - Tuesday, September 08, 2009

Lerdahl Business Interiors (LBI), a Madison, Wisconsin based company, recently launched their new web site, www.lerdahl.com.  LBI wanted a site that could grow with their business and one where they could easily manage the content, add/delete pages, images and links.


2010 Published Articles
You can't avoid mobile revolution, so plan your strategy carefully - Monday, November 01, 2010

The number of people in the U.S. who will access the Internet is accelerating. Companies need to develop their mobile marketing strategy. This article summarizes what should be in the strategy.

 read more ...

Make sure to read this checklist before launching your new website - Friday, October 01, 2010

Before launching your new website you need to take the necessary steps to ensure your site will be found online, especially by the search engines. Here's a checklist you can follow before launch.

 read more ...

Google ramping up with Caffiene; here's how to make most of changes - Wednesday, September 01, 2010

On June 8, 2010, Google announced the completion of a new indexing system called Caffeine. Businesses need to modify their SEO efforts to take advantage of Caffeine.

 read more ...

Media tracking firm reports increase in overall ad spending - Sunday, August 01, 2010

A May 2010 report indicated advertising spending as a whole rose 5.1 percent in the first quarter of 2010. This marks the first jump in two years and is the largest quarterly increase since 2006.

 read more ...

Display advertising can pay big dividends in overall marketing strategy - Thursday, July 01, 2010

Display advertising is as close as you’re likely to get to “old fashioned” advertising on the Internet. Recent research and changes to how display advertising is evaluated and measured reveal that it is a secret marketing gem proven to boost brand recognition, website traffic, conversions, and sales, and at a very competitive cost per thousand (CPM) impressions.

 read more ...

Local Search - how to get to first page - Tuesday, June 01, 2010

Do’s and Don’ts to getting listed on the first page of the local search results.  There are some differences of opinion by the “professionals” in the field, but the following were generally agreed upon as being some of the most important factors for getting listed on the first page:

 read more ...

Big 3 search engines provide business perk: Local Search - Saturday, May 01, 2010

Is your company taking advantage of the “free” advertising opportunity given to you by the search engines with their Local Search profiles?  The top 3 search engines (Google, Yahoo, and Bing) all have a Local Search feature that gives you, the business, the opportunity to submit your company profile.

 read more ...

Companies need to set policies before wading into Social Media - Thursday, April 01, 2010

Social media users expect companies to be savvier today as to how they utilize the media, which makes having a social media strategy more critical than ever.  That includes making sure any social marketing initiatives are in line with their other brand marketing strategies.

 read more ...

How to get your blog noticed - Monday, March 01, 2010

According to some recent HubSpot research, companies that blog have far better online marketing results that those that do not.  If your company doesn’t have a blog yet, now is a good time to consider starting one. 

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Improve Website Conversion with Google Website Optimizer - Monday, February 01, 2010

This article will introduce you to Google’s Website Optimizer and how it can help improve your conversion rate.

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Google Analytics - What goals are you tracking? - Friday, January 01, 2010

By implementing more refined goals for your website using the new capabilities of Google Analytics you can track your progress toward higher conversions and make improvements along the way.

 read more ...


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